For commercial & brand photographers
Day of shoot. Selects by dinner.
A product shoot, an editorial day, an ad campaign — the client wants a first round of selects before the agency call tomorrow morning. ShotSelect turns the cull pass into a 60-minute working block: color-labelled review buckets, an instant Selects folder for the retoucher, and zero cloud upload of client work.
Download for macOS vs Lightroom for culling →
v1.1.0 · 92 MB · Apple Silicon & Intel · macOS 12+
Tag-driven review buckets
Map color labels to your studio's vocabulary: 6 Hero, 7 Selects, 8 Client review, 9 Outtake. Drive the whole first pass with one hand on the keyboard. Filter by color to review just the Hero candidates with the AD on the phone.
Instant Selects / Hero folders
Export by color label or star rating to a clean folder structure (/Selects, /Hero, /Retouch) that drops straight onto a shared drive for the retoucher. RAW + XMP move together — they pick up exactly where you stopped.
No cloud upload of client work
On the free tier, the campaign you shot under NDA stays on your Mac. The AI search model runs on the Neural Engine locally. There's no upload step, no cloud account, no third-party servers handling your client's product launch frames before launch day.
A retoucher-friendly handoff
The shoot day, in one cull pass.
Tethered or card-based, the workflow is the same: open the folder, walk the frames with the arrows, mark Heroes with 6, Selects with 7, Client-review candidates with 8, Outtakes with 9. Star-rate the Heroes 1–5 on a second pass. Hit ⌘E to write XMP. Export by color to deliver the package: /Selects for the AD, /Hero for the retoucher, /Client_Review for the morning call.
The retoucher opens the same folder in Capture One or Lightroom — your color labels, star ratings, and keywords show up natively because XMP is the universal contract. No proprietary export, no flattened JPEG previews, no "could you re-send me the originals" email at 11pm.
For a fashion editorial or a campaign shoot, ShotSelect is the cull pass between the camera and the edit. It doesn't do retouching, it doesn't do tethered capture, and it's not trying to replace Capture One. It's trying to replace the first 90 minutes of fighting with Lightroom's library module after a long day.
Common questions from commercial photographers
Does it work with my Capture One tethered workflow?
Yes. Capture One reads standard XMP sidecars on session refresh. Shoot tethered into Capture One as usual, then point ShotSelect at the same session folder for the cull pass. Your ratings flow back into Capture One when you refresh the session.
Can I customise the color labels to match our studio's vocabulary?
You can remap the 6–9 keys to whatever label scheme you use. The labels themselves (Red, Yellow, Green, Blue, Purple) follow XMP standard so they round-trip through Lightroom and Capture One without translation.
Does XMP keyword export carry through to the retoucher?
Yes. Keywords entered in ShotSelect (Heroine, Product_A, Lifestyle, BTS, etc.) write to the standard XMP keyword field and show up in any catalog the retoucher opens the folder in.
Can I share a first-cut gallery with the agency without uploading the originals?
Today: export by color label to a folder of web-resolution JPEGs and put that folder anywhere you'd normally put a delivery package. A first-class mobile-friendly client review link is in active beta — see the Share-link beta page.
What about NDA-protected campaign shoots?
On the free tier, nothing leaves your Mac. The AI model is bundled with the app. There's no telemetry on photo content. The app works offline. If your studio's NDA prohibits cloud upload of client work, ShotSelect is the answer.
Try it on your next shoot day.
Free. macOS. Selects in the studio, not in the cloud.
Built for your shoot